Cornwall LivingIssue #134

A remarkable remedy

The short story of how EthicaCBD helped one of England’s greatest Test cricketers regain his stride.

Over a 15-year Test Cricket Career (102 Tests and 116 One Day Internationals) and nearly four decades of global charity walks (raising over £30 million), Lord Ian Botham OBE has pushed his body to the limits, leading to decades of treatment and surgery.

Last summer, six months prior to his recent knee surgery and at his least mobile, Sir Ian was introduced by his son Liam to a CBD sports gel that helped him return to his active lifestyle within a matter of weeks. With plans this year to play golf tournaments and with a busy fundraising schedule that will have Ian physically pushing himself, using the therapeutic gel is now part of his daily routine.

“I sent the gel over to dad and three weeks later he was walking round Sunningdale!” Liam explains. Within two months he’d made a return to the Dunhill Links, playing three rounds of competitive golf despite not being able to make it round a course for at least two years prior to using the gel. Lord Botham recounts: “To get me through the Dunhill, I used the gel 2-3 times per day. To be quite frank, without it, I wouldn’t have made it round. This gel gives me the opportunity to get active again, quicker.”

The two legally available cannabinoids that form the backbone of EthicaCBD’s products (CBD and CBG) are recognised providers of pain relief, having powerful anti-inflammatory properties. By combining these with a variety of dynamic plant extracts that have been carefully selected, EthicaCBD have come up with what appears to be a winning formula.

Chatting with Sean Jack at HPT Sports in Bude, who is seeing the benefits of the Sports Gel as both a stockist and a consumer, he shared that he thought “this magical stuff should be called a mobility gel, rather than a sports gel”, because it’s helping a wide variety of customers with their aches and pains – not just sporty types. Sean personally uses the gel in the mornings to help with the crooked neck he wakes up with, and his best customer is in fact his mum, who’s seeing notable daily benefits using the gel on her joints.

As Ian says: “Sometimes you can do all the talking in the world, but when it actually comes to it, it’s gotta work, and it works.” How’s that for a recommendation?