Cornwall LivingIssue #121

Furnished in style

With online ordering becoming the norm over recent years Alfred Smith & Son is learning to adapt in the light of changing shopping trends.

Alfred Smith & Son has a been furnishers of distinction since 1811. Based in the heart of Penzance, the business has always offered a wide selection of upholstery, beds, dining and bedroom furniture. Their range of mattresses is one of the best offerings in the county, with more than 40 mattresses on display. We hear from Sue Calvert, Director, who explains that: “Lots of people during the pandemic have turned unfortunately to online purchases.  I don’t think they necessarily mean to buy online, but more and more people use the web for research and just end up getting drawn in.”

In response to this, Alfred Smith & Son has ensured that for those wanting quick delivery there is always a significant choice available from stock. As you explore the showroom, you never quite know what you’ll find round the next corner, so it’s well worth a visit to be able to see the beds and furnishings up close. The upholstery is particularly eye catching and awash with colour, offering a choice of traditional and modern styles.

Each part of the store has been thought out, including the excellent fabric, curtain and blind department, which has its roots firmly ensconced in the building and offers a range of solutions for windows. There’s also a new area for independent living. Here you will find riser recliners, adjustable beds, walkers, and walking sticks all under one roof, so if you are wanting to stay in your own home, but need a little help to do so we recommend a visit. After all, as Sue says: “Your home is where your heart is. We know that sometimes this kind of furniture can be needed in a hurry so many of the items are in stock and available for same day delivery.”

This is a business which is determined to adapt in order to remain the oldest independent furniture retailer in the country and to play its part in keeping Penzance’s town centre flourishing.

Alfred Smith and Son