Cornwall LivingIssue #138

Sharing the love

A heart-warming campaign sees GreenThumb transform lawns across the country – for free!

There’s nothing quite as satisfying as a perfectly cut, green and thriving lawn, whether it be the pride and joy of your back garden, or a shared space made for picnics and playing. Either way, it can be difficult to get your lawn to this point, and even harder to maintain!

As part of their current ‘Share The Lawn Love’ campaign, GreenThumb (the UK’s most recommended lawn care service) has provided a year’s worth of free lawn treatments to 160 UK residents who were nominated by their friends, family or neighbours. The campaign generated over 700 nominations, and the lucky winners are in the best of hands when it comes to lawn care.

The nomination process saw communal green spaces in high demand for transformations, with the likes of schools, churches and sports grounds receiving 23% of nominations in the hope of enriching the local community. The diverse range of recipients include the residents at Clifton Gardens, Truro, who have a communal garden used for a wide range of games and gatherings, and a gentleman from St Ives whose garden is his pride and joy.

“With everything that’s happening in the world outside our control, more and more people are turning to their gardens, local green spaces and nature for quite literal grounding,” says Paul Edwards, Managing Director at GreenThumb. “We’re proud to be able to help local people at a time when transforming lawns into green sanctuaries will have an even greater impact on the wellbeing of the recipients.”

In partnership with the National Garden Scheme and Scotland’s Gardens Scheme, GreenThumb are advocates for the physical and mental health benefits gardens provide and are hoping this campaign will allow them to spread the personal and sustainable wins that green spaces offer.

The campaign has seen plenty of nominations for deserving neighbours who have grown closer as a result of the pandemic, and now want to lend a helping hand. Perhaps unsurprisingly though, family and friends nominating their loved ones was the most common occurrence, with almost three quarters off all nominations keen to give back to those closest to them for a whole host of heart-warming reasons.

To find out more about the ‘Share The Lawn Love’ campaign, make sure to head online!


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