Cornwall LivingIssue #73
Something in the air
We catch up with Rebecca Varcoe, founder of Innoscent Cleaning, a wonderful new business from Truro offering eco-friendly and effective products.
Innoscent Cleaning, based in Truro, has quickly made a name for offering exemplary cleaning services that don’t cost the earth thanks to its fabulous eco-friendly cleaning products. The company uniquely produces their very own handmade, 100% natural cleaning products and has recently launched these for sale to both the public and wholesale customers at the Cornwall Home & Lifestyle Show.
“The response to the products has been amazing and I’ve had so many customers get in touch to report how brilliantly they have worked for them and I couldn’t be happier.”
Rebecca Varcoe, Innoscent Cleaning’s proprietor has been shocked by the astounding response. “Launching a product for sale is a bit like sending your child off into the world,” Rebecca tells us. “You hope and pray that they will fair well but you are filled with trepidation! Thankfully the response to the products has been amazing and I’ve had so many customers get in touch to report how brilliantly they have worked for them and I couldn’t be happier.”
One such product, Innoscent Cleaning’s ‘Tough Stuff’ is so gentle that you could use it as an exfoliator for your skin, but it’s so effective it even gets rid of permanent marker pen from any hard surface as Danette Craig, an Innoscent Cleaning customer, found out. Danette Craig says, “I didn’t waste any time using my Tough Stuff on the Sharpie scribbles on the wall which have been bugging the life out of me – it’s gone! Well done on fabulous products.”
Not only do the products work extremely well, they would be a very stylish addition to any home. Packaged in stunning and eco-friendly aluminium, Innoscent Cleaning will also be offering a discounted refill service to encourage its customers to recycle. Sustainability is at the heart of everything the company does. “Everything is sustainably sourced,” says Rebecca, “from our ingredients to our stand tablecloths to our business cards. Anything that we can’t source sustainably we offset through the Carbon Trust.”
Innoscent Cleaning is currently offering four products: ‘Anything & Everything’ a hard surface (including glass) cleaner; ‘Tough Stuff’ for really tough jobs; ‘Time to Shine’ vegan wood treatment and ‘Something in the Air’ home fragrance, in three sensational fragrances: sweet orange and ylang ylang, lavender and lotus, and lemongrass and bergamot which will not only ensure your home is left hygienically clean, but smelling gorgeous too!
"The response to the products has been amazing and I’ve had so many customers get in touch to report how brilliantly they have worked for them and I couldn’t be happier."