Cornwall LivingIssue #100

The obvious choice

There is no doubt that Covid-19 has hit the high street in all our towns. But how are they all adapting to their new retailing?

For Alfred Smith and Son in Penzance, the clear solution was to offer customers Stay Safe Appointments, providing customers one-hour slots to have a unique shopping experience, giving them peace of mind and a relaxing experience whilst looking at and trying products. They have even made soft coverings for their beds that enable customers to lay on them without worrying who may have been there before.

But who are Alfred Smith and Son? They are in fact the oldest independent furniture retailer in the country, having started life in 1811. The company is now run by Alfred Smith’s great grand-daughter, Sue, and her husband Marcus. The company’s ethos has always been to strive to deliver high levels of service and value for money for their customers, whilst offering a comprehensive selection of products.

Behind its imposing facade there is a multitude of home furnishings to tempt us all. Inside, you’ll find everything from carpets to curtains, supplied by leading carpet and fabric suppliers and laid by expert carpet fitters, as well as window treatments handmade by Alfred Smith’s own seamstress, who has an amazing eye for detail. Dining tables for kitchens and dining rooms can also be found in a multitude of sizes, in stylish designs in oak, marble and a host of other materials.

There’s also a range of upholstery from leading manufacturers, in designs to suit both the older traditional market as well as the younger open-plan modern homes of today. The bed department is a force to reckoned with too, showcasing the wide variety of mattresses available for today’s consumers. Though every mattress may look the same, it’s not until you lay on one that you can fully appreciate what makes the difference between one and the other, offering the support we all crave for. Sue and the team also offer a ‘mattress in a box’ for those of us that need one now, though to be fair, they do stock a number of mattresses with immediate delivery, and will always do their utmost to accommodate your needs!

For us, Alfred Smith is a gentle giant in today’s market, offering an amazing assortment of furnishings alongside their toy and gift department, and whether you live in Penzance or are visiting, this is a store that needs to be supported. Be wise, make that Stay Safe Appointment, and discover what’s on offer for yourself!

Alfred Smith and Son
01736 363134