Cornwall LivingIssue #97
Unique coastal fashion
An independent clothing and lifestyle boutique in the beautiful seaside town of Padstow.
Located in the charming fishing port of Padstow, The Aloft Shop strives to provide each customer with a little ray of sunshine, with a curated collection of ladies and gents clothing, stunning homewares, beach accessories, a selection of exquisite jewellery and fun gifts. Always passionate about delivering high quality products and carefully choosing the best partners to work with, Aloft stocks beautiful knits and nautically inspired clothing from the Swedish brand Holebrook, Spanish casual-wear brand eseOese, and men’s shirts by Frangipani, among others. Constantly on the lookout for new emerging designers and brands, Aloft insists on providing products that you would not normally find, making your visit to Aloft a must whilst on holiday in Cornwall.
“they are able to trace the journey of their products, from the moment of manufacture to the final placement on the shelves in The Aloft Shop”
This year saw Aloft come under new ownership and is set to see the addition of plenty of exciting new brands with an emphasis on a recycled and sustainable beach lifestyle. The team wants to support independent suppliers, of which many are based in Europe, where they are able to trace the journey of their products, from the moment of manufacture to the final placement on the shelves in The Aloft Shop. Supporting these smaller producers ensures that Aloft can offer the freshest products to their customers, helping them survive and thrive, in a time where bigger online retailers often dominate the retail market and take trade away from the local high street.
A new and exciting venture will soon see Aloft entering into partnership with Will Bees Bespoke, a Devon based company that makes personalised accessories. This means there will be a Will Bees shop within Aloft, where their unique ‘personalise whilst you wait’ service will be offered, and where you’ll find a variety of their best products, including handbags, clutch purses, wash bags and other gifts. Everything will be handmade in the UK and supplied to Aloft direct from their workshop in Salcombe.
For the discerning fashionista, a trip to The Aloft Shop this Easter will be an experience not to be missed, where you can browse and chat with friendly staff who offer professional advice on styling and the best gifts available for friends and family, which will surely be perfect for a summer of fun on the Cornish coast.
If you cannot wait until your next trip to Padstow, why not visit www.thealoftshop.com and receive a 15% discount with code ‘LIVING20’
The Aloft Shop
"they are able to trace the journey of their products, from the moment of manufacture to the final placement on the shelves in The Aloft Shop"